You can drag the images in the left column to adjust their positioning. Your profile photo accompanies your business name in search results and when you interact with users. Your logo is always a good choice, although you may need to modify it to fit a circular format. It will be cropped to a circle, so don’t put any critical details in the corners. So, if you’re not already logged into your personal account, log in now. Then, either head to the Create a Page link or navigate to the Pages menu through the top menu button.
You could ask users to visit your website, follow your Page or contact you. To create a Facebook business Page, you first need to have a Facebook profile. Facebook is still the most popular social media network in the world as of 2025, with an average of more than 3 billion active monthly users. This makes it a high-leverage channel for connection and conversion.
Here’s where you tell people how to reach you more directly. The Bio section here is optional, but it’s highly recommended to complete it for both credibility and social SEO. That said, you can tweak all of this later if you need to, so don’t stress about it too much. For category, type a word or two that describes your business and Facebook will suggest some options. Enter your business information in the panel on the left. As you do so, the page preview will update in real time on the right.
How to Unpublish a Facebook Page Instead of Deleting It
While these Jackpot Jill Online Casino tips mostly focus on community-building, don’t neglect Facebook’s live tools as a driver of sales. After you upload the photos, you can use the buttons in the top right of the preview to toggle between desktop and mobile view. Use these to make sure you’re happy with how your images look in both displays.
- You can either set no hours, in which case it won’t display hours on your page, always open 24/7, or open at selected hours, where you can then set those hours.
- Customers can follow (or “Like”) Facebook Business Pages to see content from — and connect with — their favorite brands, companies, and creators.
- We’ve got a separate post on how to run a Facebook Group.
- The other two categories will appear in the About section of your page.
How to Make a Facebook Page: Quick & Easy Step-by-Step Guide
It can significantly expand your audience reach, enable more specific ad targeting and drive more traffic to your website. Next, you’ll upload a cover photo and profile picture for your Facebook business page. It’s important to create a good visual first impression, so choose wisely here.
You can also access Meta Business Suite via a dedicated mobile app that’s available for both iOS (iPhone) and Android. This is separate from the regular Facebook mobile app. Your Page name will ideally be the same as your business name. However, if you’re a small business, another Page might already be using that name. In that case, you may need to get creative, such as adding your city to make it more specific. Once you create an account, you’ll see a menu on the left-hand side of your newsfeed that looks like the one below.
Yes, you need to get a loyal community of engaging followers first, but you’re not just here to be besties. You want these people to convert from loyal followers into loyal customers. The Facebook cover photo size is 820 pixels wide by 312 pixels tall on the desktop. However, mobile users will see 640 pixels wide by 360 pixels tall. Keep in mind that this shouldn’t be your personal information.
Utilize Sprout’s Instagram integration to create, schedule, publish and engage with posts. If you’ve never had a Facebook profile or business Page before, don’t fret. The process of setting up your Facebook presence is fairly straightforward and shouldn’t take more than an hour. Schedule all your social posts and track their performance in one dashboard. And when you’re ready to share insights with the team, it’s easy to quickly generate beautifully designed reports.
Facebook Pages are for businesses, brands, organizations and public figures to share updates and connect with people. You can access these resources either from the left-hand menu of your business Page or by typing business.facebook.com into your browser. From there, you can connect your Instagram account, explore analytics for your business Page, begin running ads and more.
