As it turns out, you can ALSO get sitelinks on all sorts of pages… from blog posts to ecommerce category pages. These two tools will tell you how you can improve your site’s specific pagespeed issues. So if you want simple ways to quickly improve SEO rankings, you’ll love this guide. If you’re serious about improving search traffic we do recommend reading the Beginner’s Guide to SEO front-to-back. We’ve tried to make it as concise and easy to understand as possible, and learning the basics of SEO is a vital first step in achieving your online business goals.
When you start typing a query in Google Search, you are presented with a list of possible phrases to use SEO Anomaly in your search. This means that to make your content more relevant to broad topics, you need to enrich your content with related keywords. This is necessary to determine what search terms users are typing in the search box and create content that satisfies their intent. Before publishing content (text, images, audio, or video), the first step is to do keyword research. The page meta description is shown on the search engine results page (SERPS). It has to be descriptive, up to 200 characters, and unique for each page.
Which on-page SEO tools are best for you?
- That can lead to higher rankings for relevant keywords as well.
- Ecommerce schema markup is when you use a piece of webpage code to tell Google how you’ve structured your website’s content.
- Ours is a more practical, result-driven approach where clients are earned rather than bought.
- You can see that in late 2018, we suddenly went from struggling to rank higher than position #5 to consistently ranking #1.
- On-page SEO is essential for enhancing your B2B website’s visibility and user experience.
- (If you haven’t published your page yet, enter the URL you plan to use).
Readability refers to how easy it is for users to understand your content. For instance, if you’re citing statistics, make sure the site you’re linking to is trustworthy. Adding internal links is one of the easiest and most overlooked on-page SEO tactics. Like your title, your description should be precise and descriptive. Highlight what’s unique about your article and include your main keyword.
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If the search engine can’t quickly and easily understand what your site is about, it’s less likely to display it in search results. Looking at the content, images, page titles and more, Google scans websites to learn about them. The best way to help new visitors find you is with a little push from Google. To ensure your site shows up in search results, you’ll want to invest some time in SEO, otherwise known as search engine optimization. Site structure refers to how you organize your website’s content. It primarily deals with how content is grouped, linked and presented to the visitor.
Once you’ve optimized your pages for improved rankings, you’ll want to measure your success. Linking to other sites is not a ranking factor, but when you link, choosing high-quality sources can help establish your content as credible. This is another time saver because you can add internal links without opening any individual pages. Simply increasing internal links pointing to your 1-3 most important pages can boost their ranking.
Examples of on-site SEO efforts are creating and optimizing content according to search intent and streamlining your site navigation. Meanwhile, off-page SEO efforts include earning backlinks from other reputable websites. On-page SEO is a type of search engine optimization (SEO) that uses on-site optimizations to improve a page’s rankings in relevant search results. In my experience, the closer the keyword is to the beginning of the title tag, the higher your chances of ranking for that keyword (all other factors aside). On-page SEO is about making your content stand out and providing value that users want to read AND that search engines want to rank.
Keyword research for SEO
Earlier on I highlighted that On Page SEO isn’t necessarily the same as content optimization. Because there are no links pointing towards it from elsewhere on your site, which means that Google is unable to crawl/index it. After making your URLs user-friendly, you’ll want to make them SEO-friendly too, which I’ll explain in the following points. Page titles are one of the Three Kings of On Page SEO with the other two being the URL and H1 heading.
